Seafood Watch Facts & Figures

  • Launch Year​

    • 1999

 

  • Seafood Recommendations

    • Seafood Watch researchers assess nearly 2,200 seafood items, representing 85 percent by volume of seafood in the U.S. and Canadian market, and 33 percent of the global market
    • Assessments are updated on a three-year cycle

 

  • Distribution & Usage

    • More than 60 million consumer guides distributed in total since 1999
    • Approximately 2.5 million consumer guides distributed annually
    • Seafood Watch science to informs – directly or indirectly – the purchasing decisions of more than 50 NGOs worldwide, and more than 25,000 business locations


                                 

  • Business Partners

    • Seafood Watch offers guidance and resources free-of-charge to interested business

    • Seafood Watch maintains formal partnerships with major seafood buyers, including Aramark, Bon Appetit, Cheesecake Factory, Compass Group, Disney, Mars Petcare, Whole Foods and Red Lobster.

 

  • Conservation Partners

    • Nearly 200 conservation partners in seven countries (zoos, aquariums, science museums, nature centers and other non-profits)

 

  • Ratings Categories

    • Best Choices:

      • Buy first; they’re well managed and caught or farmed in ways that cause little harm to habitats or other wildlife. Best Choice items set the bar for current best practice in seafood production.

    • Good Alternatives:

      • Buy, but be aware there are concerns with how they’re caught, farmed or managed. Good Alternative items provide an opportunity for businesses to engage with seafood producers to improve their environmental performance.

    • Avoid:

      • Don’t buy; they’re caught or farmed in ways that harm marine life or the environment. Businesses are using their purchasing power—and governments are using policy and regulation—to improve these fisheries and farms to a Good Alternatives or Best Choices category.

    • Eco-Labels:

      • Seafood Watch defers to independent eco-labels whose standards benchmark to the equivalent of a Seafood Watch Good Alternative rating or better. These are certified products that provide a clear chain of custody. 

 

  • Staff

    • Approximately 25 staff

    • More than 40 contractors and reviewers worldwide